Proven Fractional CMO Leadership. Genuine partnership. Guaranteed results.

Unlock the power of senior marketing leadership – without the full-time commitment. As a seasoned Fractional Chief Marketing Officer (CMO), Virtual CMO, and Marketing Mentor, I help CEOs, founders, boards and senior marketers transform marketing into measurable business growth – delivering more revenue in 90 days, or you pay no fee.

After 25 years at the forefront of brand strategy and ROI-driven campaigns, I don’t work with everyone. I partner with ambitious leaders who value long term success and genuine collaboration. If we’re not the right fit within the first 90 days - by any criteria either partner wants to apply at the start – I’ll walk away, and you owe nothing.

For the right partner, I go beyond traditional consulting: I’m open to direct investment, payment-by-results, sweat equity or other shared-risk models. Whether you need a Fractional CMO to set strategy, a Virtual CMO to lead your team, or a Marketing Mentor to upskill your people, I bring proven expertise, flexible engagement, and a relentless focus on ROI.

Ready to accelerate your growth with a trusted marketing partner? Let’s talk.

Key marketing leadership services:

Fractional Chief Marketing Officer

Virtual CMO

Marketing Mentor

Make your marketing, make more money.

Fix your sales funnel, fast

Need a reliable new sales or lead pipeline? My 10-Step Full Funnel Planning Process is one of NZ’s most proven selling systems; delivering prospects, leads, e-commerce sales, foot traffic and enduring ROI across over 84 brands and counting.

Re-position to get to #1

Getting commoditised? Lagging behind your competitors? Need to dominate a new category? Over the past 25 years I’ve been fortunate enough to craft winning brand positioning strategies across more categories than almost any other marketer I know. Let’s get you to #1.

Get a marketing re-boot

Sometimes all you need is a marketing mentor to help your core marketing team break free from strategies, tactics or mediums that are costing more and producing less - and set a new direction. I’m pragmatic, a-political and solely focused on results. 

Find your ROI

Wasting time and money tracking irrelevant digital metrics? Is the ‘attribution’ debate driving you crazy? Are you still having irrelevant debates between, ‘brand’ and ‘retail’ activity? Make the pain go away. I’ve helped dozens of organisations re-focus on the only metrics that matter - sales and ROI.

Let’s accelerate your growth.

Ready to see what a Fractional CMO, Virtual CMO, or Marketing Mentor can do for your business? Book a free 30-minute strategy session:

– We’ll dive into your business goals and challenges

– I’ll share tailored strategies and real-world examples of how I drive ROI

– You’ll get a taste of senior marketing leadership I bring – no strings attached

– Most importantly, we’ll see if there’s a genuine fit for a results driven partnership

Let’s unlock your next level of marketing success together. Book a call now

A selection of businesses I’ve helped grow:

Are we right for
each other?

Are you…

Hugely ambitious for your business? Do you love sharing the big picture - and exactly what success looks like? Do you value results and outputs far more than inputs? Do you prize speed, efficiency and getting sh*t done? Do you get a kick out of working with the best people, with the best brains? Let’s talk.

Do you value a CMO that…

Understands business first, marketing second. Loves showing Boards and CFO’s how marketing speaks their language - ROI. Brings simple, effective solutions to the table - not jargon-speak and confusion. Is pragmatic, easy to deal with and prepared to share risk? Let’s talk.